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Gyaanipedia Wiki

Nabeel Abbas (born 24 September 1969), is an Indian entrepreneur, the founder of the Epigram Group of companies, a media consultant and a journalist.

Early life and career[]

Nabeel Abbas,started his career as a film journalist over a decade ago, covering the film industry in India for leading publications across the country and abroad. He was a film critic for the Times of India Group and would often write on the business of cinema for The Economic Times. From the print medium, he then ventured to the electronic format as a consultant the Star Group during the launch of Star Movies in India. He remained a consultant for Star Movies for a period of four years for all programming related to cinema, having interviewed top international talent like Baz Luhrmann, Luc Besson, Dean Devlin, Roland Emmerich, Cate Blanchett, Joseph Fiennes, Mel Gibson, Ben Kingsley and Bollywood talent like Aamir Khan, Shahrukh Khan, Amitabh Bachchan, Sanjay Dutt, Ashutosh Gowariker, Ramgopal Varma and John Mathew Matthan, to name a few.[1]

From writing to consulting, he began handling promotions, and was responsible for designing, marketing and positioning of films with a repertoire that included Bollywood blockbusters like Sanjay Bhansali's Hum Dil De Chuke Sanam, high calibre films like Aamir Khan's Lagaan and Deepa Mehta's Earth (1947), and Hollywood films like Titanic, True Lies, Dunston Checks In and Die Another Day – to name a few.[2] He has also been a pioneer and an authority on Talent Management.[3]

Executing promotional tie-ins early on in his individual capacity with leading brands like Videocon, Smirnoff, Pepsi and Parle, Nabeel is responsible for some ground breaking brand-building exercises with films as media vehicles when brand promotions with films were at the infancy. He has also developed the concept of poster art and film design in India, pioneered the use of the internet for film promotions, and edited television and theatrical trailers for the Hindi & Foreign Film Industry.[4] Nabeel was also one of the first ones to use Viral Marketing in Bollywood.[5]

Nabeel's unique talents as a copywriter, critic and media consultant, and film experience encouraged him to set up Epigram, now one of the leading entertainment agencies in the country, providing integrated marketing communications for leading entertainment properties. Nabeel is also a founding director of Movie Talkies India Pvt. Ltd, whose portal syndicates content on Bollywood to MSN India, Yahoo India and AOL India in the form of daily stories, interviews, features, movie stills, event stills, other imagery, and broadband content.


2012 Jalpari: The Desert Mermaid (publicity designer)[6]

2012 Cover Story (publicity designer)[7]

2013 Ishkq in Paris (Marketing and Promotions, Publicity Designer)[8]

2012 Ek Tha Tiger (Marketing and Promotions)[9]

2012 Jism 2 (Marketing and Promotions, Publicity Designer)[10]

2012 Qasam Se Qasam Se (Marketing and Promotions, Publicity Designer)[11]

2012 Tezz (publicity designer)[12]

2011 Delhi Belly (publicity designer)[13]

2011 Love Express (publicity designer)[14]

2011 Ready (publicity designer)[15]

2011 Dil Toh Baccha Hai Ji (marketing and promotions)[16]

2010 Toonpur Ka Superrhero (publicity designer)[17]

2010 Khelein Hum Jee Jaan Sey (publicity designer)[18]

2010 Rakhta Charitra (publicity designer)[19]

2010 Kajraare (publicity designer)[20]

2010 Knock Out (publicity designer)[21]

2010 Mumbai Diaries (marketing and promotions)[22]

2010 Raajneeti (marketing and promotions)[23]

2010 Tum Milo Toh Sahi (publicity designer)[24]

2010 Peepli (Live) (marketing and promotions)[25]

2010 I Found a Groom (publicity designer)[26]

2009 All the Best: Fun Begins (publicity designer)[27]

2009 What's Your Raashee? (publicity designer)[28]

2009 Baabarr (publicity designer)[29]

2009 Fox (publicity designer)[30]

2009 Well Done Abba! (publicity designer)[31]

2009 Harishchandrachi Factory (publicity designer)[32]

2009 Detective Naani (publicity designer)[33]

2009/II Straight (publicity designer)[34]

2009 Dhoondte Reh Jaoge (marketing and promotions)[35]

2009 The Stoneman Murders (publicity designer)[36]

2008 Fashion (marketing and promotions)[37]

2008 Mission Istaanbul: Darr Ke Aagey Jeet Hai! (publicity designer)[38]

2008 Jaane Tu... Ya Jaane Na (publicity designer)[39]

2008 Aamir (publicity designer)[40]

2008 Tahaan (publicity designer)[41]

2008 Woodstock Villa (publicity designer)[42]

2008 Jodhaa Akbar (publicity designer)

2005 The Rising: Ballad of Mangal Pandey (marketing and promotions)

2001 Dil Chahta Hai (marketing and promotions)

2001 Lagaan: Once Upon a Time in India (media consultant, web site designer)

1999 Hum Dil De Chuke Sanam (marketing and promotions)


  1. "Nabeel Abbas on IMDB". IMDB. 25 February 2009.
  2. "Power of Internet:Wooing Movie Buffs". Times of India. 20 June 2009.
  3. "Talent Management Firms sign Small Stars". Economic Times.
  4. "Nabeel Hype Sells hope for Bollywood". Times of India. 28 August 2002.
  5. "Viral marketing techniques latest buzz in Bollywood". Economic Times. 2 August 2008.
  6. "Jalpari: The Desert Mermaid". IMDB. Retrieved 5 October 2012.
  7. "Cover Story". IMDB. Retrieved 5 October 2012.
  8. "Ishkq in Paris". Retrieved 23 August 2012.
  9. "Ek Tha Tiger". Retrieved 23 August 2012.
  10. "Jism 2". Retrieved 23 August 2012.
  11. "Qasam Se Qasam Se". Retrieved 23 August 2012.
  12. "Tezz". IMDB.
  13. "Delhi Belly". IMDB.
  14. "Love Express". IMDB.
  15. "Ready". IMDB.
  16. "Dil toh Baccha Hai Ji". IMDB.
  17. "Toonpur Ka Superhero". IMDB.
  18. "Khelein Hum Jee Jaan Sey". IMDB.
  19. "Rakhta Charitra". IMDB.
  20. "Kajrare". IMDB.
  21. "Knock Out". IMDB.
  22. "Mumbai Diaries". IMDB.
  23. "Raajneeti". IMDB. Retrieved 18 October 2011.
  24. "Tum Milo to Sahi". Retrieved 18 October 2011.
  25. "Peepli Live". Retrieved 18 October 2011.
  26. "I Found a Groom". Retrieved 18 October 2011.
  27. "All the Best". Retrieved 18 October 2011.
  28. "What's Your Raashee". Retrieved 11 September 2012.
  29. "Baabarr". Retrieved 18 October 2011.
  30. "FOX". Retrieved 18 October 2011.
  31. "Well Done Abba". Retrieved 18 October 2011.
  32. "Harishchanddrachi Factory". Retrieved 18 October 2011.
  33. "Detective Naani". Retrieved 18 October 2011.
  34. "Straight". IMDB.
  35. "Dhoondte Reh Jaoge". IMDB.
  36. "Stoneman Murders". IMDB.
  37. "Fashion". IMDB.
  38. "Mission Istanbul". IMDB.
  39. "Jaane Tu... Ya Jaane Na". IMDB.
  40. "Aamir". IMDB.
  41. "Tahaan". IMDB.
  42. "Woodstock Villa". IMDB.

External links[]